Rat Bastard Customer Care

Only $14.95

    Rat Bastard Customer Care (Rat Bastard) is an unapologetic, uncompromising, common-sense service model that calls for significant departure from traditional practice in the way customer and technical support representatives manage customers’ expectations and experiences.  It is not intended for companies whose customer and technical support staffs are functioning at high capacity and whose customers are delighted  with the service received. Rat Bastard is recommended for companies that despite massive efforts to improve customer satisfaction and substantial investments in resources to improve the customer experience, customers continue to express and experience increased dissatisfaction.

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